NEW TRAINER CUPS FROM DR BROWN’S

Encourage your baby to move from a bottle to a cup with one of Dr Brown’s new brightly coloured interchangeable trainer cups. Healthcare Professionals recommend babies make the transition around 6 months old, so let your baby make the move with one of Dr Brown’s starter cups.

 

To complement weaning, Dr Brown’s trainer cups will help babies stay hydrated whether at home or on the move. They are really clever too, with a unique technology; a sip-activated valve that keeps the cup spill-proof whilst providing easy flow of liquid when baby drinks. As they are mouth activated, there’s no mess when baby isn’t drinking. The development behind the training cups was based on technology typically found in scuba gear – the valve in the cup that releases liquid is similar to the valve that a diver uses to take a breath!

 

The super soft silicone spouts on the 180ml/6oz makes drinking really easy and doesn’t cause any trauma on baby’s delicate gums. There’s even a hard-spout on the 270ml/9 oz cup too, ideal for teething babies.

 

BPA free, all parts of the Dr Brown’s trainer cups are completely interchangeable so you can even create your own collection. Health Professionals love them too - being sip-activated means baby doesn’t have to suck hard so there is no detrimental effect on their teeth. And because they’re non-spill, easy to assemble, fill and clean these super-sippers will be a favourite of yours too!

 

• Sip-Activated Valve
• All parts are interchangeable Dr Brown’s is the only brand to offer soft-to-hard tip conversion parts.
• Soft-Spout is 100% silicone, which helps transition from bottle to cup
• Hard-Spout is ideal for teething babies
• Spill-proof – the only cup available that draws liquid back from the outlet when drinking stops.
• Easy to assemble, fill & clean. Dishwasher safe, top rack only.
• RRP £5.10

Available in Mothercare, Boots (from end of June) and other leading independent stockists www.drbrowns.co.uk

 

Press Contact:

For images & samples PJPPR t: 01273 554018 info@pjpartnership.co.uk www.pjpartnership.co.uk

 

Editor’s Notes: Trainer cup market comparison available upon request. February 2010.

 

 

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Win one of 20 Dr Brown’s Natural Flow 120 ml BPA Free feeding bottles - comes with a level 1 teat & vent cleaning brush RRP £5.50

A complete feeding system for happier babies

With a large range of products deigned to minimise some of the problems that arise from feeding, it’s no wonder that Dr Brown’s has become widely recognised by parents and health professionals as very effective for minimising problems with colic. Click here http://www.drbrowns.co.uk/bottleDemo.html  to see how Dr Brown’s Natural Flow Feeding System works.

Feeding problems can often be a common cause of distress, but Dr Brown’s Natural Flow Feeding System, with its fully vented vacuum free feeding bottle is an effective way of preventing baby’s colic symptoms. The gentle and continuous flow of liquid created by the vent removing the vacuum reduces the amount of air swallowed during feeding so helping to reduce windy colic symptoms.

Dr Brown's Natural Flow® provides the following health benefits:

• Unique internal vent eliminates the vacuum and air bubbles, to help reduce colic and burping.

• By eliminating the negative pressure, it can help reduce build up of fluid in baby's ear and even teat collapse.

• Dr Brown’s goal is to provide the best technology-driven products available whether a baby is fed on expressed breast milk or infant formula. The gentle and continuous flow of liquid created by the vent in the bottle removing the vacuum, has also been shown to be advantageous to babies who are being weaned from breast to bottle feeding as the ‘positive pressure design’ mimics the flow of breast feeding. So if you’ve struggled to switch between breastfeeding and bottle feeding, Dr Brown’s Natural Flow will make the whole process smoother.

Minimise problems with colic…

There’s been a recent independent survey on colic. To read key findings visit

http://www.thecolicreport.com/

If you’d like to win a Dr Brown’s Natural Flow 120ml BPA free feeding bottle visit their UK Facebook page (Dr Brown's Natural Flow UK) and answer this question:

Q: Name three benefits of using a Dr Brown’s Natural Flow Feeding Bottle.

NB:Competition closes 6pm Monday 14th March. 20 winners with the correct answer shown on Dr Brown's Natural Flow UK FB page will be selected at random.

SAVE MONEY WITH REAL NAPPIES

In this economic climate saving money is at the forefront of every parents’ mind. Using washable nappies rather than disposables is one way of saving, even taking in to account the washing costs and wear and tear on your washing machine. Disposable nappies are expensive and that money literally goes straight into the bin – with the nappies filling up landfills. For example, if you spend on average of £5 a week at the supermarket on disposable nappies for two and a half years (130 weeks), you will spend £650. That's 4,500 nappies at 14.4 pence each. If you buy 'eco-disposables' at £17 per week you will spend £2,210. That's 4,500 nappies at 49p each. If you buy washable nappies you may spend between £120 and £300 depending on the system you choose. You will spend about £1 per week on washing, so add a further £130. If you use disposable liners you will spend on average £2.50 per month, so add a further £75.

In total you will spend between £325 and £505 on washable nappies from birth to potty. There’s another saving too, reusable nappies can be used for more than one baby and the added advantage is that you always have nappies handy - no dashing off to the supermarket.*

Reusable nappies have come a long way since the days of nappy pins, sweaty plastic pants and boiling terry nappies. Today’s parents are choosing nappies such as the award winning bumGenius one-size cloth nappy. They perform well, are shaped to fit and come in a dazzling array of colours.

Have a look too at Flip, a One-Size reusable nappy system from the bumGenius collection. It’s kind on your pocket and the environment too, and is possibly the most flexible and versatile nappy system ever! It’s easy to use and fits effortlessly around the demands of your daily life. You can choose from Flip Stay Dry, Flip Organic or the revolutionary Flip Disposable. There’s a soft one size cover that grows with your baby and the choice of three ultra absorbent inserts that let you customise the nappy for work, home and play.

·         Flip Stay Dry insert is made of three absorbent layers of microfiber and smooth stay-dry suede that wicks away moisture from baby's bum, keeping her drier for longer.

·         Flip Organic Inserts are very soft, ultra-absorbent and made from 100% Oeko-Tex certified organic cotton.

·         Flip One-Size Disposable The first ever biodegradable (97% biodegradable, most eco disposables are only 60%) disposable insert to be fully Oeko-Tex approved.

For a nappy solution for every budget there’s Econobum featuring Iform fitting elastic, and an easy to use snap system and a durable waterproof cover.  Forget on-going nappy expenses because this birth to potty kit costs just £89.00.

 

If you want to save money and you care about the environment it’s worth considering using real nappies. Visit www.babame.com for the bumGenius collection, advice and information.

 

Contact for press samples/images: PJP Gaye Price-Jones/Leslie Burns info@pjpartnership.co.uk t: 01273 554018 www.pjpartnership.co.uk

*www.realnappiesforlondon.org.uk/

 

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