Thursday 31 March 2011

NEW TRAINER CUPS FROM DR BROWN’S

Encourage your baby to move from a bottle to a cup with one of Dr Brown’s new brightly coloured interchangeable trainer cups. Healthcare Professionals recommend babies make the transition around 6 months old, so let your baby make the move with one of Dr Brown’s starter cups.
 
To complement weaning, Dr Brown’s trainer cups will help babies stay hydrated whether at home or on the move. They are really clever too, with a unique technology; a sip-activated valve that keeps the cup spill-proof whilst providing easy flow of liquid when baby drinks. As they are mouth activated, there’s no mess when baby isn’t drinking. The development behind the training cups was based on technology typically found in scuba gear – the valve in the cup that releases liquid is similar to the valve that a diver uses to take a breath!
 
The super soft silicone spouts on the 180ml/6oz makes drinking really easy and doesn’t cause any trauma on baby’s delicate gums. There’s even a hard-spout on the 270ml/9 oz cup too, ideal for teething babies.
 
BPA free, all parts of the Dr Brown’s trainer cups are completely interchangeable so you can even create your own collection. Health Professionals love them too - being sip-activated means baby doesn’t have to suck hard so there is no detrimental effect on their teeth. And because they’re non-spill, easy to assemble, fill and clean these super-sippers will be a favourite of yours too!
 
  • Sip-Activated Valve
  • All parts are interchangeable Dr Brown’s is the only brand to offer soft-to-hard tip conversion parts.
  • Soft-Spout is 100% silicone, which helps transition from bottle to cup
  • Hard-Spout is ideal for teething babies
  • Spill-proof – the only cup available that draws liquid back from the outlet when drinking stops.
  • Easy to assemble, fill & clean. Dishwasher safe, top rack only.
  • RRP £5.10
Available in Mothercare, Boots (from end of June) and other leading independent stockists www.drbrowns.co.uk
 
Press Contact:
For images & samples PJPPR t: 01273 554018 info@pjpartnership.co.uk www.pjpartnership.co.uk
 
Editor’s Notes: Trainer cup market comparison available upon request. February 2010.
 
 

Posted via email from pjppr's posterous